Services    
 

Trainings/Technical Assistance in Social Marketing

Upstream Social Marketing can customize training whether you and your staff are new to social marketing or are currently using social marketing and want to add to your understanding.

Participants leave with an awareness of marketing far beyond advertising; an appreciation that marketing begins and end with the customer; an understanding of how people change; and a set of tools to help refine your target audience, articulate your exchange, and create a marketing plan.

Keynotes and Presentations for your Event
Contact Us for examples and details

 

Consulting

Whether you need long-term oversight for a project or a one-day facilitation, we can help optimize effectiveness with

  • Research coordination
  • Client-side oversight for qualitative research
  • Strategy development
  • Asking the right questions (especially about target audience and exchange) to help develop your marketing plan
  • Implementation oversight
  • Coordination of all program/intervention elements
  • Creative Platform/Creative Brief
  • Research and evaluation